I'm Ayazz,
Product Designer
I design digital experiences for Fintech and Insurance, turning complex user journeys into seamless flows and refined interfaces. By collaborating with product and engineering teams, I deliver improvements that reduce friction, increase conversions, and speed up key tasks for users.
Featured Projects
Projects that demonstrate my design approach and the impact of my work
Redesigned partners app to increase user onboarding and app engagement
Simplified the advisor dashboard into a clear, easy experience. Increased portal adoption and mobile usage. Reduced support calls by adding self-learning and smoother task flows.
Redesigned productivity app for Reporting Managers and Supervisors
Redesigned the RB Saathi app and added features to manage, track, and boost FLS & DST team productivity, lead visibility, lead engagement and increase sales.
Improving the Auto Loan journey and Lead-Conversions
A study of new vehicle loan journey for customers to improve the new vehicle loan lead conversion rate and offer multiple bank loans as quick as possible, completing the entire process in one day—apply, verify, and receive approval rapidly and securely.
Designed an app for B2C users to manage Insurance and finances
A case study of an all-in-one app for managing insurance, vehicles, family coverage and finances effortlessly—track policies, claims and investments in one app.
Designed an all-in-one dashboard for existing Customers
A case study of a centralised dashboard for consumers to securely save, organise, and manage insurance policies, vehicle information, and family members details effortlessly.
Other Projects
RenewBuy Design System
Developed a centralized design system using Figma Variables to ensure brand consistency and platform scalability across the product ecosystem.
Case Study Coming Soon
Moneywide Loan App
Designed a 100% digital, paperless personal loans app for Instant and New-to-Credit customers, delivering loan approvals within 5 minutes.
Case Study Coming Soon
MoneyWide Website Revamp
Revamped MoneyWide website with enhanced visuals, micro-interactions, and prototypes for engaging customer experience attracting and retaining users.
Work Experience
My work experience and the difference I’ve made
At RenewBuy, I led the design strategy for diverse product portfolios, from creating the B2C Consumer app/website to optimising B2B platforms like RB Partners, RB Saathi, and RB Wheelz. Contributed to AI-powered ops platforms like Mio Sales and AUSIS and mentored junior designers across multiple initiatives.
Recognition
At MoneyWide (Paisabazaar Group), I was responsible for the end-to-end design of their instant personal loan platform, working on both the consumer app and website. I built a design system for consistency, created B2B dashboards for lending partners, and redesigned key platforms, including the CMS dashboard and partner apps.
Recognition
Skills & Expertise
A blend of strategic thinking, user-centric research, and technical proficiency delivering scalable digital products.
Experience Architecture (UX)
Translating complex requirements and heavy data sets into clear, logical workflows. My focus is on reducing cognitive load in complex B2B and B2C journeys.
Design Systems (UI)
Creating modular, atomic design libraries that ensure consistency and speed up development. I build for scale, accessibility, and multi-platform coherence.
Interaction & Prototyping
Bridging the gap between static visuals and code. I build high-fidelity prototypes to validate usability and micro-interactions before engineering handover.
Product Strategy & Research
My background in high-compliance sectors has trained me to balance user advocacy with strict business constraints. I rely on data to drive design decisions, utilizing competitive analysis and user testing to improve conversion and retention rates across the product lifecycle.
Years Experience
0
End-to-End
Product Design Ownership
Technical Collaboration
I design with the build in mind. My handoffs are clean and dev-friendly, ensuring our vision actually makes it to the finish line.
Want to see these skills in action?
Some app interfaces i created
Let's Connect
Always up for a good design conversation – feel free to get in touch!